Blenheim at Swift Direct Blinds is a blackout roller sold in two constructions, and the pairing amounts to a small philosophy of the bedroom window. There are 10 colourways from £28.80, every one of them with Blackout in its name, and the split runs like this: six shades come as a Blackout Honeycomb, a cellular cloth that traps a pocket of still air against the glass, and four come as a flat blackout cloth in the retailer's clip-in Perfect Fit make-up. Sleep and warmth are the two jobs a bedroom blind is most often bought to do, and Blenheim is the rare range card that takes both seriously at once.
Who it suits
The blackout name does the recruiting: bedrooms first, then shift workers sleeping against the daylight, children's rooms in June, and any snug where a screen fights the evening sun. Which half of the range to pick is a question about your window rather than your taste. The honeycomb version is the one for rooms that run cold at the glass, because its cells hold a layer of air across the pane, which is as close as window dressings come to insulation; whether that pocket is worth chasing is exactly what our insulation guide weighs up. The flat cloth in the Perfect Fit make-up answers a different brief: it clips into the beading of uPVC windows and doors with no drilling, sits tight to the glass, and by hugging the frame it narrows the light gaps a hanging blind leaves at its edges - a real advantage when darkness is the point. No blind turns a room truly pitch black, and our blackout guide covers what the format can and cannot promise, but a coated cloth fitted close to the pane gets further than most.
The colours
10 colours available
Strip away the constructions and this is a quiet, bedroom-first palette. White Mist and Snowdrop hold the pale end, Indigo is the deep blue that makes a dark room feel intentional, and Rouge brings the warmth. The honeycomb cut carries all four of those shades and then adds two of its own, Lime and Ochre, so the strongest colour on the card only exists in cells. One small oddity for the careful shopper: the flat cloth spells its red Rouge while the honeycomb lists Rogue, and the honeycomb's palest shade arrives as Snow Drop in two words. Whether those are different fabrics or a wandering spellchecker, the remedy is the same - order samples, because a blackout cloth reads denser and flatter in the room than any swatch on a screen suggests.
Price by your dimensions
Made to measure. Check Swift Direct Blinds for the price at your exact window size.
No price movement in our checks since 14 Jun.
The from-price belongs to the honeycomb version at its smallest size, and the Perfect Fit blind is listed as a product of its own with the clip-in frame included, so it carries a premium at like-for-like sizes. Both climb with width and drop in the usual made-to-measure way. Measure the recess in three places and work from the smallest figure for the honeycomb; for the Perfect Fit version measure the glass and beading as the retailer's guide shows, because the frame fits the pane rather than the wall. The table above does the honest arithmetic for your own window either way.
How it compares
Within the range the choice is warmth against fit: cells that insulate but hang conventionally, or a flat cloth that clips to the frame and chokes the light gaps. Beyond the shop, Blenheim travels. Blinds By Post and Shade & Story also cut Blenheim rollers, and the same name at the same measurements does not price the same from shop to shop - our Blenheim comparison lines the retailers up at your sizes, and it is worth the half minute before checkout. What the comparison cannot do is substitute the constructions: if the honeycomb cells or the clip-in format are the reason you are here, check the sibling listings actually carry them before switching shops on price alone.
A note on care
The two constructions want different habits. The honeycomb's cells are the point and they crush if leaned on, so dust along the pleats with the vacuum's soft brush and press a barely damp cloth to marks rather than wiping across them. The flat blackout cloth is tougher but its coating dislikes scrubbing: blot, let the fabric dry fully lowered, and never roll it away damp, because a damp roll is how mildew starts. The Perfect Fit frame unclips panel by panel when the glass needs cleaning and reseats without tools - check it sits snug and square while you are there. Treated so, either version will outlast the decorating around it.
Likely the same fabric, at other retailers
Blenheim roller blinds are sold under the same name by more than one UK retailer, and the price scales identically across window sizes - a strong sign it is the same fabric from the same supplier:
- Swift Direct Blinds this page from £28.80
- Blinds By Post from £48.00
- Shade & Story from £54.00
We match these on the shared name and an identical price curve, not an independent inspection, so treat it as likely the same fabric rather than confirmed - and check the specification and colour at each retailer before buying.