The William Morris Duoshade Thermal range brings iconic Arts and Crafts patterns to a pleated thermal blind, sold at Blinds 2go in 14 finishes from £20.48. The duoshade construction places two layers of pleated fabric together - a decorative face fabric carrying the Morris print and a thermal backing layer - making this one of the more insulating pleated options at this price point.
Who it suits
The thermal pleated format works best in rooms where heat retention matters: living rooms, dining rooms, and bedrooms that lose warmth through older or single-glazed windows. The pleated stack sits neatly at the top when the blind is raised, taking up less window height than a Roman blind with similar fabric weight - useful in rooms with shallow sills or lower ceilings.
The Morris prints are bold and historically associated with living rooms, hallways, and traditional interiors. That said, the palette includes softer colourways - Honeysuckle & Tulip Moonstone and Willow Bough Mink, for example - that work in bedrooms and quieter spaces without overwhelming the room.
Bathrooms and kitchens are not ideal for this range. The pleated fabric is not moisture-rated, and the printed polyester surface does not clean as readily as a PVC roller. A single-layer aluminium venetian or PVC roller blind would be a more practical choice in those rooms.
The colours
14 colours available
All 14 finishes are distinct prints drawn from the William Morris archive rather than variations on a single neutral colourway. The palette divides broadly into warm earthy tones - Fruit Primrose, Blackthorn Saffron, Acorn Leaf, Strawberry Thief Harissa Red - and cooler, more muted shades including Honeysuckle & Tulip Grey Blue, Pimpernel Teal, Sunflower Vintage Blue, and Strawberry Thief Manor Grey. Strawberry Thief Jewel sits in between: a rich jewel-tone ground that suits a library or dining room. The prints range from the dense all-over repeat of Willow Bough and Pimpernel to the airier Honeysuckle & Tulip, so scale of pattern is worth considering relative to the window width.
Price by your dimensions
Enter your window size. We round up to the next standard size, which matches how the retailer actually quotes you.
The from-price of £20.48 represents a small made-to-measure size; pricing scales with width and drop as the amount of fabric increases. For a recognisable licensed print with a thermal construction, this sits at the entry-to-mid point for pleated blinds with insulating backing - more than a basic single-layer pleated blind, but not out of line with other thermal fabric options at Blinds 2go.
How it compares
Against a plain thermal pleated blind, this range adds the Morris print premium without a dramatic price jump. If the priority is maximum insulation rather than pattern, a honeycomb (cellular) blind traps more air in its sealed double-wall cell structure than a duoshade pleated construction - so for a north-facing room or a window that loses heat quickly, a cellular option is worth comparing directly.
For rooms where the decorative angle matters equally to the thermal one, the duoshade format is a reasonable compromise: enough insulating benefit to justify a step up from a single-layer roller, while carrying a print that a plain thermal blind cannot. Roman blinds carry similar Morris patterns at some retailers, but they stack at the top when raised and typically carry a higher base price for the same fabric. The pleated format here keeps the stack compact and the entry price accessible.
Fitting and operation
Pleated blinds in this range are made to measure, so measure the recess width and drop carefully before ordering - Blinds 2go specifies whether to measure for recess or face-fit, and the made-to-measure cut means returns are not straightforward. The pleated mechanism operates on a cord system; confirm cord-safety compliance with the retailer if ordering for a room used by young children, and check whether cordless operation is offered for this range.