The Aluminium Venetian range from Swift Direct Blinds is a made-to-measure tilt-slat blind offered in 3 shades, starting from £6.71. It is a small, focused range built on the Della finish: a tightly edited choice of neutrals rather than a broad colour card, covering the colours most rooms actually call for. Aluminium slats tilt to control light and wipe clean easily, which is the practical heart of the style.
Who it suits
Aluminium venetians are a practical first choice for kitchens and bathrooms. The slats wipe clean, tolerate moisture and cooking steam, and give precise light control through tilt adjustment - you can admit angled daylight without opening the blind fully. This range keeps the colour decision simple, which suits anyone who wants a clean, functional venetian without working through dozens of near-identical shades. The neutral finishes sit quietly in most rooms, so they work as comfortably in a home office or utility room as in a kitchen.
For a south-facing kitchen with a lot of natural light, the tilt control is the main draw, letting you redirect bright midday glare without losing daylight altogether. If your priority is total darkness in a bedroom, a venetian is the wrong tool in any shade - the gaps between the slats always admit some light, so there is no true blackout - and a roller or pleated blind in a dimout or blackout fabric would serve you better.
The colours
3 colours available
The range is deliberately compact and entirely neutral, built around the Della finish in three shades: Della Anthracite at the dark end, Della Mid Grey in between and Della White at the light end. Together they cover the two greys most rooms reach for plus a clean white, so a small range still spans dark, mid and light without overlap. All three are standard light-filtering finishes, so when the slats are tilted closed they soften and reduce incoming light rather than blocking it out completely - the gaps between slats keep a venetian from ever being a true blackout blind. Because a grey or white can read warmer or cooler at full window size than it does on a screen, it is worth ordering a sample to judge the shade against existing paint, worktops or flooring before committing to a full-sized blind.
Price by your dimensions
Enter your window size. We round up to the next standard size, which matches how the retailer actually quotes you.
No price movement in our checks since 2 Jun.
The range sits at an accessible entry point, consistent with aluminium venetians more broadly - among the more affordable made-to-measure blind types. With a single fitting and three shades, the size you order is the main factor in the final price rather than the colour you pick.
How it compares
Against wood and faux-wood venetians with their wider slats, this aluminium range is generally cheaper, more moisture-tolerant and lighter to operate, but it reads cooler and more utilitarian - wood and faux-wood give a warmer, more textured look if that is what the room wants. Against a roller blind, an aluminium venetian trades a little upkeep (slats need individual wiping) for tilt control the roller cannot offer. Against larger aluminium venetian ranges with dozens of colours, this one trades breadth of choice for a simpler decision: if you want a neutral grey or white it is covered directly, but for a bold accent colour a wider range would be the place to look.
A note on care
Aluminium slats are among the easier blind types to maintain. Wipe each slat with a damp cloth; a mild detergent solution handles grease from kitchen use. Avoid abrasive cloths that could scratch the finish, and tip the slats fully open to a horizontal position before wiping to reach the full surface without straining the ladder cord. Should a slat become damaged, individual slats can usually be replaced rather than the whole blind.
Likely the same fabric, at other retailers
Wooden Venetian 50mm venetian blinds are sold under the same name by more than one UK retailer, and the price scales identically across window sizes - a strong sign it is the same fabric from the same supplier:
- Make My Blinds from £5.01
- Unbeatable Blinds from £5.24
- Swift Direct Blinds this page from £5.49
- Blinds By Post from £6.72
- Wooden Blinds from £7.68
- 247 Blinds from £8.00
- English Blinds from £8.01
- Terrys Fabrics from £8.70
- 1Click Blinds from £9.57
- Blinds Direct from £9.98
- Blinds 2go from £10.04
- Wilsons Blinds from £10.04
- Blinds4You from £12.28
- Order Blinds from £17.00
- Shade & Story from £25.00
- New Blinds from £27.02
- So Easy Blinds from £27.51
- Lifestyle Blinds from £28.94
We match these on the shared name and an identical price curve, not an independent inspection, so treat it as likely the same fabric rather than confirmed - and check the specification and colour at each retailer before buying.