Laura Ashley is one of the most recognisable names in British soft furnishings, and its printed fabrics translate particularly well to roman blinds, where the full drop of the fabric is visible rather than hidden on a roll. The same name appearing at two separate retailers - Swift Direct Blinds and Blinds By Post - almost certainly reflects the same wholesale cloth, priced the same way as your window grows. The practical implication is that fabric quality is not the differentiator here; the real differences lie elsewhere.

The most obvious distinction is the colour range. Blinds By Post lists a substantially wider selection - running into hundreds of colourways spanning florals, stripes, botanical prints, and plains - while Swift Direct Blinds carries a tighter, curated set of 27. If you have a specific Laura Ashley print in mind, it is worth checking both sites, because the full catalogue at one shop may include colourways the other does not stock.

Fitting options split more clearly. Swift Direct Blinds offers standard fitting only. Blinds By Post extends the choice to motorised and no-drill options, which matters in rented properties or where drilling into a UPVC frame is not practical.

Pricing differences between the two only become meaningful at your actual window dimensions. The headline "from" prices are close, but roman blind pricing scales with area, so the cheaper site at a small size is not always the cheaper site at a larger drop. Use the price comparison tool on this page with your own width and drop to see which comes out lower for the blind you are actually buying.

If colour range and motorised or no-drill fitting are priorities, Blinds By Post has the broader offer. If a standard fitting at a narrower colour selection suits your window, Swift Direct Blinds is a straightforward alternative worth pricing up.

Lowest at 1200×1200 mm: Swift Direct Blinds at £127.00. Enter your own size below to compare at the window you are buying.

Prices below are for a 1200×1200 mm window. Enter yours to re-rank - we round up to the next standard size, as the retailers do.

We match these on the shared name and a price that scales the same way across window sizes, not an independent inspection, so treat it as likely the same fabric rather than confirmed. Construction, exact colourway and fitting can vary between retailers - check the specification at each before buying.

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