The William Morris Roman Blind puts the designer's archive patterns onto a soft-folding fabric blind, sold made-to-measure by Blinds 2go. There are 144 prints in the range, from £24.62, spanning the familiar Morris motifs - Acanthus, Willow Bough, Pimpernel, Blackthorn, Brother Rabbit - in both their original colourways and some quieter, more contemporary recolours. It is a range you choose for the pattern first and the format second: the roman fold suits these dense botanical designs in a way a flat blind does not.
Who it suits
Living rooms and bedrooms in older or traditionally-decorated homes are the natural fit. A roman blind gathers into horizontal pleats as it raises, so the fabric reads as a soft textile rather than a hard panel, which flatters the layered detail of a Morris print. The pattern repeats are large, so these blinds look best on a window wide enough to show a full motif rather than a sliver of one - a narrow landing window can leave the design feeling cropped.
They are less suited to kitchens and bathrooms. The fabric is a woven furnishing cloth, not a wipe-clean coated one, so steam, splashes and cooking grease are all things to keep it away from. For a damp room you would want a different blind type entirely.
One practical point worth checking before you buy: roman blinds stack at the top of the window when raised, so a portion of the glass stays covered even when the blind is up. On a tall window that is no issue; on a short one it costs you a little daylight.
The prints
144 colours available
The palette divides roughly into two camps. The heritage colourways - Willow Bough Mink, Acanthus Celadon, Blackthorn Damson - keep the muted, slightly smoky tones of the original Morris textiles and suit period rooms. The recolours - the sorbet and duck-egg Acorns, the cornflower and porcelain Willows - lift the same drawings into lighter, cooler schemes that work in a contemporary room. If you are matching an existing scheme, the breadth here is genuinely useful; if you are starting from the blind, the heritage tones are the safer anchor.
Price by your dimensions
Made to measure from £24.62. Check Blinds 2go for the price at your exact window size.
Most prints in the range start from £24.62, which places this firmly in the mid-range for a patterned made-to-measure roman - you are paying for the licensed design, not just the cloth. Enter your window's width and drop for the made-to-measure price; the figure rounds up to the next standard size, which is how Blinds 2go quotes at checkout.
How it compares
Against a printed roller in the same pattern (Blinds 2go offers one), the roman gives a softer, more decorative finish at a higher price, and stacks more visibly when raised. Choose the roman where the window is a feature and the room is dressed; choose the roller where you want the pattern on a cleaner, more modern hang.
Against a plain fabric roman, you are trading a calm backdrop for a focal point. A Morris print is not a quiet choice - it wants to be seen - so it works best as the most patterned element in the room rather than competing with a busy wallpaper or a heavily-patterned sofa. If you want the heritage feel without the full motif, the smaller-scale designs in the range (the Acorns, the Hyacinths) are the gentler option.
Fittings for this fabric
The same fabric and blind type is sold in more than one fitting:
- Standard from £19.89 fixed with drilled brackets
- Motorised from £128.06 remote or app control
The same William Morris designs, at several retailers
William Morris roman blinds are sold by more than one UK retailer, so the same designs turn up under each shop's own range. They differ in construction, colourway and fitting, so it pays to compare on more than price:
- Blinds 2go this page from £16.78 woven jacquard
- Blinds By Post from £23.28 printed (At Home)
Designs carried by more than one of these retailers include Acanthus, Brother Rabbit, Compton, Fruit, Marigold, Pimpernel, Strawberry Thief, Sunflower, Tulip and Willow Bough.
These are the same designs rather than guaranteed identical blinds - one retailer may weave a jacquard where another prints the pattern, and colourways and fittings vary. Check the specific design, colour and fitting at each retailer before buying.