The William Morris At Home range from Blinds By Post puts some of the most recognisable British textile prints into made-to-measure roman blind form. It is a patterned range rather than a plain one - the designs include Acanthus, Pimpernel, Willow Bough, and Strawberry Thief among others - and the appeal is firmly decorative rather than functional. With 168 colourways and a from-price of £23.28, it positions itself as an accessible way to bring Arts and Crafts character to a window without a high entry price.

Who it suits

Roman blinds are a natural home for fabric with strong surface pattern: the flat face of the blind when down shows the print well, and the horizontal folds when raised give a structured, deliberate look that suits period and traditional interiors. Living rooms and dining rooms are the obvious rooms here - spaces where a decorative blind is the main textile statement at the window and where style carries more weight than blackout performance.

Bedrooms can work if you pair the blind with curtains for light control, since the opacity of this range is not stated by the retailer. Confirm with Blinds By Post whether the fabric is lined or unlined and what light transmission to expect before ordering for a room where darkness matters.

Kitchens and bathrooms are not good candidates. The fabric designs are delicate and the roman blind mechanism does not handle moisture well; a wipe-clean alternative would serve those rooms better.

The colours

168 colours available

William Morris At Home Woodland Weeds Apple Blinds Uk
Woodland Weeds Apple from £23.28
Laura Ashley Eglantine Silhouette Woven White Sands Blinds Uk
Laura Ashley Eglantine Silhouette Woven White Sands from £23.28
Laura Ashley Lady Fern Tomato No Drill Blinds Uk
Laura Ashley Lady Fern Tomato from £23.28
William Morris At Home Lily Flower Embroidery Nettle No Drill Blinds Uk
Lily Flower Embroidery Nettle from £25.98
Laura Ashley Dee Eucalyptus No Drill Blinds Uk
Laura Ashley Dee Eucalyptus from £25.98
Laura Ashley Dee Blush Blinds Uk
Laura Ashley Dee Blush from £25.98

The range covers warm greens and naturals (Bower Apple, Foliage Apple, Double Bough Apple), earthy terracottas and reds (Pimpernel Brick, Sunflower Madder, Strawberry Thief Madder), cooler blues and purples (Pimpernel Indigo, Pimpernel Nettle), and a number of neutral and stony tones (Willow Bough Flax, Willow Weld, Wild Tulip Limestone, African Marigold Limestone). The African Marigold group alone spans Walnut, Limestone, Cornflower, and Iron, so there is variation within each design as well as across designs.

The palette skews warm overall, with the cool options being the minority. Most colourways sit in a mid-tone range rather than running to very pale or very dark, which makes them versatile for mixing with other soft furnishings but means they won't dominate a room the way a deep-contrast blind might.

Price by your dimensions

Made to measure from £23.28. Check Blinds By Post for the price at your exact window size.

The from-price of £23.28 puts this range at the more accessible end of patterned roman blinds. As with any made-to-measure blind, the price rises with width and drop, so measure carefully before specifying.

How it compares

A plain roman blind in a similar fabric weight would typically cost less, but wouldn't carry the surface interest this range is specifically chosen for. If you want the roman blind silhouette without the pattern, a plain fabric in a matching colourway from the same retailer would be the comparison to run.

If light control is the driving requirement, a roman blind without a confirmed blackout or dimout lining is not the right starting point. A roller blind with a dedicated blackout fabric - or a roman blind specified with a blackout lining - would give more reliable darkness for a bedroom. The William Morris At Home range is worth considering when the print is the point and light management is secondary or handled by other window treatments.

A note on care

Roman fabrics with printed or woven surface patterns benefit from careful handling. Avoid soaking; vacuum with a soft brush attachment to remove dust, and spot-clean cautiously with a damp cloth and mild soap if needed. Check the retailer's care label before attempting anything more thorough, since lining materials and face fabrics may respond differently.

Fittings for this fabric

The same fabric and blind type is sold in more than one fitting:

  • Standard and No-drill (twist-fit) from £23.28 fixed with drilled brackets; clips onto a UPVC frame, no screws
  • Motorised from £193.91 remote or app control

No-drill and clip-in fittings suit UPVC windows and renters, but they cap out at the largest window sizes - check the maximum drop before ordering for a tall window.

The same William Morris designs, at several retailers

William Morris roman blinds are sold by more than one UK retailer, so the same designs turn up under each shop's own range. They differ in construction, colourway and fitting, so it pays to compare on more than price:

  • Blinds 2go from £16.78 woven jacquard
  • Blinds By Post this page from £23.28 printed (At Home)

Designs carried by more than one of these retailers include Acanthus, Brother Rabbit, Compton, Fruit, Marigold, Pimpernel, Strawberry Thief, Sunflower, Tulip and Willow Bough.

These are the same designs rather than guaranteed identical blinds - one retailer may weave a jacquard where another prints the pattern, and colourways and fittings vary. Check the specific design, colour and fitting at each retailer before buying.