The William Morris range at Blinds By Post brings the Arts and Crafts movement's best-known patterns - Bird and Anemone, Brother Rabbit, Willow Bough, Larkspur, and a woven ochre - into made-to-measure roman blinds. With 18 colourways available and prices starting from £25.00, it's one of the more accessible ways to get a genuinely patterned roman blind in a UK home.
Who it suits
Roman blinds are a natural home for heritage-style fabrics: the flat, folded panels show a pattern across its full width when the blind is down, in a way a roller can't. The William Morris designs here - repeating botanical and animal motifs on a woven ground - suit traditional and country interiors well, as well as period properties where plain polyester rollers would look out of place.
Living rooms and dining rooms are the obvious application. The woven fabric texture and botanical patterns read well from across the room, and a dimout or standard lining means these rooms stay comfortable without going fully dark in the daytime. The range also works in hallways and home offices where a decorative accent matters more than strict blackout performance.
Bathrooms and kitchens are not the right fit: the woven fabric and natural-look palette are not designed for moisture-heavy environments, and there are more practical options (aluminium venetians, PVC rollers) for those rooms. Similarly, if your primary need is deep blackout for a bedroom, confirm the opacity specification with Blinds By Post before ordering - the retailer's listing will clarify whether a blackout lining option is available for this range.
The finishes
18 colours available
The 18 colourways spread across four main designs. Bird and Anemone appears in Eucalyptus, Flax, Moss, and Midnight - a range from soft sage greens through pale neutrals to a deep navy-based blue. Brother Rabbit comes in Oat, River, Sage, and Honey, grouping around warm neutrals and muted greens with a warmer gold tone in Honey. Willow Bough offers the broadest sub-palette: Barley, Blossom, Brick, Cobble, Lichen, and Sky cover warm wheat tones, a soft pink, a terracotta-leaning brick, a mid-grey, an earthy green, and a pale blue. Larkspur adds Limestone, Indigo, and Berry - a stone neutral, a strong blue, and a deep red-purple. The Woven Ochre is a single-colourway addition with a warmer, more contemporary character.
Taken together the palette runs cool (Midnight, Indigo, Sky, River) through neutral (Flax, Oat, Barley, Cobble, Limestone) to warm (Brick, Honey, Berry, Ochre), so there's a workable option for most existing room colour schemes. All 18 are woven fabrics rather than printed, which generally means the pattern has more texture and depth than a flat digital print.
Price by your dimensions
Enter your window size. We round up to the next standard size, which matches how the retailer actually quotes you.
At £25.00 the entry price is competitive for a woven patterned roman blind in a licensed Arts and Crafts design. As with most made-to-measure ranges, the price rises with width and drop, so large windows will cost proportionally more - the dimensions widget above gives you the exact figure for your window.
How it compares
If you want a plain roman blind - a solid colour or simple texture - there are less expensive routes: standard polyester roman fabrics are widely available from multiple UK retailers at lower from-prices, and they're easier to line for blackout if that's the priority. The William Morris range is worth its price differential when the pattern itself is the point.
Against other printed roman blinds, the woven construction is a genuine differentiator: woven jacquard-style fabrics hold pattern across wash and UV exposure differently from surface-printed polyester. Visitors who have considered William Morris fabrics for curtains or cushions will recognise the designs and understand the difference.
If you're comparing roman blinds to roller blinds purely on practicality, note that roman blinds stack at the top when raised, which reduces the effective glass area slightly. For very wide windows, the stack can also be bulky. Where the window view is more important than the blind's decorative role, a roller in a plain fabric might serve better.
A note on care
Woven fabrics of this type are generally vacuumed with a brush attachment to keep dust out of the weave, and spot-cleaned with a damp cloth for marks. Avoid soaking the fabric. Check the care label supplied by Blinds By Post for this specific weave, as wash instructions vary.
The same William Morris designs, at several retailers
William Morris roman blinds are sold by more than one UK retailer, so the same designs turn up under each shop's own range. They differ in construction, colourway and fitting, so it pays to compare on more than price:
- Blinds 2go from £16.78
- Blinds By Post this page from £23.28 printed (At Home)
Designs carried by more than one of these retailers include Acanthus, Brother Rabbit, Compton, Fruit, Marigold, Pimpernel, Strawberry Thief, Sunflower, Tulip and Willow Bough.
These are the same designs rather than guaranteed identical blinds - one retailer may weave a jacquard where another prints the pattern, and colourways and fittings vary. Check the specific design, colour and fitting at each retailer before buying.