The Laura Ashley roller blind range at Blinds By Post covers 162 printed designs - botanical florals, illustrated patterns, nautical motifs, checks, and stripes - sold as made-to-measure rollers with a from-price of £25.98. The range is unusual in that 42 of the 43 variants are motorised and carry a premium price above the base from-price; the entry-level figure applies to the one non-motorised variant in the listing.
Who it suits
This range is aimed at rooms where the visual character of the blind matters as much as its function. Living rooms and dining rooms suit it well, particularly in traditional, country, or cottagecore interiors where a pattern name like Pussy Willow Fern Green, Coulderton Leaves Dark Duck Egg, or Stowe Red Multi would feel at home. The printed polyester roller format keeps the room bright and uncluttered when the blind is raised, which suits living areas better than it does bedrooms.
Opacity is not stated as blackout; the blinds are not categorised as blackout or dimout. Confirm with Blinds By Post what light-control class applies to each design before ordering if darkness is a requirement - particularly for bedrooms. For rooms that need blackout, a dedicated blackout roller with a pattern overlay would be the more reliable route.
Children's rooms may be a consideration for designs like A'hoy Sail Boats and Alphabet Gingham, but if the blind goes into a child's room, check the cord-safety configuration. UK regulations require a cord-safe solution on domestic blinds sold for residential use; the motorised format on most variants in this range eliminates cord concerns entirely - motor operation means no hanging cord. That is a genuine practical benefit beyond the convenience of remote or switch operation.
The finishes
162 colours available
The collection leans clearly towards the botanical and illustrated. Blues dominate - A'hoy Sail Boats Blue, Alford Meadow Delphinium Blue, Hawling Irises Midnight Navy, Conwy Blue Sky, Picardie Blue Sky, Stocks Blue Sky, Tulips China Blue among them. Pinks run from Birtle Blush and Blossoms Lavender through Charlotte Pink and Aveline Rose. Greens include Pussy Willow Fern Green and Glade. Ochres and warm neutrals appear in Catrin Ochre, Burford Check Ochre, and Fennelton Natural. The non-motorised variant is Tapestry Floral Chenille Blush - the only option at the base from-price; everything else is a motorised premium variant.
Three further finishes exist beyond those listed; the retailer's product page carries the full set.
Price by your dimensions
Made to measure from £25.98. Check Blinds By Post for the price at your exact window size.
The from-price of £25.98 is notably low, but it applies to one design only. The motorised premium variants - which make up almost the entire range - will cost considerably more; check the retailer's pricing for each specific design and your window dimensions. Motor operation adds cost but removes the need for a chain or cord entirely, which may be relevant if that suits your installation.
How it compares
Where a plain roller blind in a neutral colour is a background detail, a printed roller is a deliberate style choice. The Laura Ashley range at Blinds By Post offers that printed character in a roller format at accessible roller-blind sizing, which suits people who want pattern on the window without the greater cost and stackier profile of a Roman blind in the same fabric.
If the priority is light control over pattern, the Roman blind format typically handles patterned fabrics at heavier weights with better drape, and offers more scope for blackout or thermal linings. For pattern without the motorised cost, a non-motorised patterned roller from a different range would be worth comparing against the single non-motorised variant here.
Fittings for this fabric
The same fabric and blind type is sold in more than one fitting:
- Standard from £20.57 fixed with drilled brackets
- No-drill (twist-fit) from £38.29 clips onto a UPVC frame, no screws
- Motorised from £101.09 remote or app control
No-drill and clip-in fittings suit UPVC windows and renters, but they cap out at the largest window sizes - check the maximum drop before ordering for a tall window.